Articles

 Always Sign on the Dotted Line

Always include a signature at the bottom of your emails, as it's one of the easiest ways to...

 Avoiding the Spam Filters and Other Email Marketing Tips

Email marketing as many of us know, can be a powerful and inexpensive method of reaching our most...

 Consistency is the Key

If you're running a newsletter or frequent email publication, make sure you keep the look and...

 Example: Creating Profitable Real Estate Leads

In this article we'll example a fictional case study of a real estate agent looking to improve...

 How to send bulk mails without spamming.

How to send bulk e-mail without spamming? The simplest answer is: use adedicated mailing service...

 Improve Email Conversions by 20% with List Segmentation

Improve Email Conversions by 20% with List Segmentation   42% of e-marketers are leaving...

 Increase Your Email Open Rate By Improving Your Subject Lines

Just like a direct sales letter, the subject line of your email is usually the most important...

 Link-Click Testing

When creating marketing emails, try using different text for both content and links. Also try...

 Maximizing Click-Thru Rates

Both web pages and emails can contain alot of text and graphics, and this sometimes makes it...

 The 12 Most Popular Headlines of All Time

They say that if your web site has a bad opening headline you'll loose over 50% of your visitors...

 The Free Bonus Hook-In

Free is overused these days, especially on the Internet. However, if you're looking to grow your...

 Tuesday / Wednesday = Increased Response

Studies conducted by online research analysts have shown that the best days to perform a mail-out...

 What you can do to make full use of your email templates.

Creating your email campaigns will never be the same again once you start using the template...